Articles
Strategies to control costs and delight shoppers during peak shopping seasons
Peak shopping seasons like Black Friday/Cyber Monday, Valentine’s Day, and the summertime can either propel your revenue forward or bring…
Cozy games: A slower pace, and a place to belong
This essay was originally published on The Sidebar, Mozilla’s Substack. There’s a moment Wiandi Vreeswijk knows well. After tending virtual…
How to upsell and cross-sell your way to higher revenue with WooCommerce
Making sales is good, but making bigger sales and moving more products per sale is better. That’s the gist of…
US tariff and shipping policy changes: Navigating the end of the de minimis exemption
On August 29, 2025, the US government suspended the de minimis exemption for goods imported from all countries. This exemption…
2025 holiday trends survey: Stores are prioritizing the customer experience this Black Friday
Welcome to the second edition of our annual Black Friday Cyber Monday Trends Report. Like last year, we conducted a…
How to grow revenue with automation and personalization
Operational efficiency and effective customer-facing processes are top priorities for growing ecommerce businesses. One of the best ways a business…
How to create a winning social media marketing strategy for your online store
Social media is a powerful tool for ecommerce businesses to connect with customers. In fact, 43% of internet users report…
How Luna Glamping builds a high-ticket B2B funnel with WooCommerce and Google
Luna Glamping produces luxury domes and tents for the hospitality industry and occasional personal use. Since 2015, their luxury tents…
What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market. Others want to make…
Building a market leader: Boost Oxygen’s ecommerce journey with Woo
Boost Oxygen is the leading seller of portable, supplemental oxygen canisters in the world. They sell lightweight cans of pure…
Firefox features that help you plan a trip (and take it)
Start planning on your laptop, pick it back up on your phone with Firefox sync. Most travel plans start with…
The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established businesses managing complex operations. So…